Lady's Choice Real Chef

Monday, July 27, 2015 jeffrey siy 0 Comments

Love experimenting with your dishes using mayonnaise? Share your best mayo dish and be crowned as Lady's Choice Best Real Chef. Purchase a specially marked Lady's Choice Real Mayonnaise 5.5L and find the code behind the tub sticker label. Create your own recipe based on your chosen category: Salad and Sandwich or Hot Signature Dish. Take a photo of your dish and upload it online. 24 shortlisted finalists will be featured on the Lady's Choice Real Chef Challenge FB Page and will be subject for online voting. Within this period, you will be asked to serve your dish in your outlet. You can also ask your diners to vote for your entry. On the Grand Finals, you will have to prepare a plate for display and another plate for the judges. In addition, you will have to provide sampler/tasting portions good for 100 persons. At this stage, diners will be grouped per category wherein they will vote for their Top 3 chosen dishes. The best tasting dish in each category will win P100,000 cash + TV Feature for chef and establishment + Online & Print PR Feature. Non-winners will also each receive P10,000 cash + Plaque of Participation.

http://www.boy-kuripot.com/2015/07/ladys-choice-real-chef.html

Contest Requirements:
  • Open to all legal aged local resident, working in a professional kitchen or food service establishment
  • Specially marked Lady's Choice Real Mayonnaise 5.5L
Contest Mechanics:
  1. Buy a specially marked Lady's Choice Real Mayonnaise 5.5L and find the code behind the tub sticker label
  2. Create your own recipe which uses Lady's Choice Real Mayonnaise based on your chosen category
    • Salad and Sandwich Category
    • Hot Signature Dish Category
  3. Phase 1 - Online submission
    • Log on to ufs.com/realchef and register
    • Upload a photo of your original dish and complete the ff information
      • Recipe name
      • Recipe description
      • Description of usage of Lady's Choice Real Mayonnaise
      • High resolution original photograph (max of 2MB) of your dish
    • Only one (1)recipe entry may be submitted per code. You may submit multiple dish entries, provided you have multiple valid codes
    • Successful entries will be given confirmation via email
    • All dishes submitted within the submission period will be subjected to screening by a panel of UFS and external chefs in order to advance to the next round
    • Judging Criteria
      • 40% Creativity of Dish Concept
      • 40% Usage of Lady's Choice Real Mayonnaise
      • 20% Menu Description
    • The Top 3 dishes per category (Hot Signature Dish or Sandwich and Salad Combo) and per area (Luzon, Visayas, Mindanao, GMA) will advance to the next round. All 24 finalists will be featured on the Lady's Choice Real Chef Challenge Facebook Page and will be subject for online voting
  4. Phase 2 - Online Voting and Front House Selling
    • Log on to and like facebook.com/RealChef (not yet available)
    • Selecting the recipe of your choice in the gallery and click "like"
    • All 24 finalists must serve their dishes in their outlets within the voting/front house selling period. Unilever Food Solutions (UFS) will provide a total of 5 cases of Lady's Choice Real Mayonnaise to each finalist for this
    • You will be allowed to lobby for votes for your dish and ask your diners to vote for your entry. In turn, UFS will provide the following materials
      • Lady's Choice Real Mayonnaise 5.5 L Tubs – 10 cases
      • Window Posters
        • Size - 20" x 30"
        • Quantity - 20 pcs
      • Table-top Tent Cards
        • Size - A5
        • Quantity - 50 pcs
      • Menu Inserts
        • Size - A4
        • Quantity - 50 pcs
    • The design of the materials will come from UFS
    • During this phase, you will be visited by a team from the Real Chef Challenge to inquire on your background, how you are, and show a sample of how you create your entry dish
  5. Phase 3 - Grand Finals
    • You will be asked to prepare the ff
      • 1 plate for display
      • 1 plate for judges' tasting
      • Sampler/tasting portions good for 100 persons of your submitted recipe
    • You may bring a team with a maximum of (2) personnel to assist in preparation of your dish
    • The ingredients
      • Unilever Philippines, Inc. will provide P6,000 to each finalist to purchase ingredients necessary in preparing the dishes
      • Unilever Philippines, Inc. will provide Lady's Choice Real Mayonnaise to be used in your preparations
    • The workstation
      • Food items can be brought in cooked or partially cooked. You will be given 90 minutes to set-up your dishes
      • Unilever Philippines, Inc. will provide 1 preparation table and 1 presentation table for each finalist
      • You are expected to bring all utensils and materials that you need in preparing the dish
    • Diner Voting and Prize Giveaway
      • Diners will be grouped in two. One group will taste the Salad and Sandwich Category and one group will taste the Hot Signature Dish Category
      • Diners will vote for their Top 3 chosen dishes by dropping a stub in the dropbox of their chosen dish
      • Diners may also get a chance to win special prizes by including their contact details in the stub
      • Voting will last 1 hour during the event
    • Judging Criteria
      • 30% Taste and Correct Preparation - Food served at proper temperature, overall impression of the dish (harmonious mix of food items – taste, texture, cooking techniques)
      • 30% Usage of Lady’s Choice - Correct preparation and application of Lady's Choice Mayonnaise in the dish concept(s)
      • 30% Presentation - Participants should be able to present a good impression of their dish concepts based on general food principles and current food plating trends
      • 10% Votes (5% Online and 5% On-the-spot)
  6. View complete contest mechanics
Contest Period:
  • Submission of entries - August 1-September 30, 2015
  • Online voting - October 19-November 13, 2015
  • Culminating event - November 23, 2015
Contest Prize:
  • Two Categories
    • Salad and Sandwich
      • P100,000 CASH
      • TV Feature for chef and establishment
      • Online & Print PR Feature
      • Trophy
    • Hot Signature Dish
      • P100,000 CASH
      • TV Feature for chef and establishment
      • Online & Print PR Feature
      • Trophy
    • Consolation Prize
      • P10,000 CASH
      • Plaque of Participation
    • Special Prize (for Diners) - Ten (10) winners of
      • P2,000 Sodexo GCs EACH
Upside
  • Online submission
  • CASH prize
  • Diners can also win special prize
  • UFS will provide all the product needed for the entire contest period
Downside
  • Process is long and stressful
For more info, log on to unileverfoodsolutions.com.ph