Promil i-Shine Talent Camp

Tuesday, April 17, 2012 jeffrey 0 Comments

If you think your child's got all the talent in the world, then join the Promil Pre-School i-Shine Talent Camp. To start, buy any participating Promil Pre-School products (180g, 900g, 1.6kg). Choose how you would like your kid to audition (online, by mail, or on-ground), just as long as you showcase his/her talent in singing, acting, dancing or playing musical instruments. Get shortlisted and included in the Top 12 i-Shine Talent Academy finalists and let him shine on the grand finals. Who knows? Your child might be the next brand ambassador of Promil Pre-School who will receive P500,000 cash, a talent contract with Star Magic and one-year supply of Promil Pre-School products.

Contest Requirements:
  • Children above 3 to 7 years old
  • Must be physically fit to join the activities
  • Must not have any conflicting endorsement (milk brand)
  • Purchase of any participating Promil Pre-School products (180g, 900g, 1.6kg) within the purchase period
Contest Mechanics:
  1. Three (3) Categories
    • Online Auditions
    • By Mail (Send-in through Wyeth P.O. Box)
      • Record a video of your child showcasing a talent in singing, acting, dancing or playing musical instruments
      • Enclosed with your important details on a piece of paper, send the video CD and copy of the receipt to Wyeth P.O. box no. 1207
    • On-Ground Program
      • You and your child must go to the i-Shine event at SkyDome, SM North Edsa on the specified event dates to register and sign a waiver
      • Bring any valid proof of birth of your child and a copy of the receipt as proof of purchase
      • Both of you may proceed directly to the audition booth to showcase any of the following talents (singing, acting, dancing or playing musical instruments)
      • Only one parent/guardian can accompany the child auditioning inside the event area
  2. Entry Guidelines
    • Video
      • Maximum of 2 minutes runtime
      • Maximum file size of 30MB
      • MPEG, MP4, WMV, AVI or MOV video file format
      • Has not yet appeared in any TV plug or online channels (personal websites, social media)
    • Validity of Receipt (Proof of Purchase)
      • Promil Pre-School should be listed as the purchased product
      • Date of purchase
      • Name of store
  3. Audition Guidelines
    • Each audition video must have a unique receipt as proof of purchase, only one (1) receipt per entry is allowed
    • Only one (1) video per child auditioning is allowed
    • You may audition or upload multiple auditions but for different children, in case you have more than 1 child (ages above 3 years to 7 years old). Each entry should have a unique copy of the receipt or proof of purchase
    • The audition booth will be open from 11AM-3PM for the on the On-Ground Program. Each child can only audition once. Those who did not make the cut-off can still audition via online or send-in option
  4. Fifty (50) shortlisted finalists will perform live in front of a panel of judges. Then, thirty (30) semi-finalists will be screened down to ten (10). The remaining twenty (20) wild card entries will be posted online for public viewing and voting in which two (2) of them will be chosen to complete the Top 12 i-Shine Talent Academy finalists
  5. There will be online voting for I-Shine Grand Winner
    • Voting Guidelines
      • Online
      • SMS
        • Smart and Talk and Text subscribers - Text ISHINE (name of I-Shiner) and send to 231
        • Globe, Touch Mobile and Sun subscribers - Text ISHINE (name of I-Shiner) and send to 2331
    • Judging Criteria
      • 60%
        • Talent/Skill Level
        • Entertainment value
        • Stage Presence
        • Endearing Relationship with Parent/Guardian
      • 40% Online and SMS Votes
    • View complete contest mechanics
    Contest Period: April 2 - May 27, 2012 (Submission until May 11, 2012)
    • Purchase Period - March 15 - May 11, 2012
    • I-Shine Event - April 21 - 22, 2012
    • Top 50 Callback/Performance - May 15, 2012
    • Top 30 Preliminary Workshop - May 16 -18, 2012
    • Online Voting for I-Shine Grand Winner - June 23 - July 28, 2012 8AM
    • Grand Finals - July 28, 2012
    Contest Prize:
    • Grand Prize
      • P500,000 cash
      • Talent contract with Star Magic
      • One-year supply of Promil Pre-School products
      • Will hold the title of being the next brand ambassador of Promil Pre-School
    • Consolation Prizes
      • P30,000 cash
      • Gift pack from Promil Pre-School
    • The 12 finalists will undergo a series of talent-enhancement workshops in the Promil Pre-School I-Shine Talent Academy
    • CASH prize
    • Online submission
    • Bragging rights
    • Judging criteria not clear
    • Only one (1) video per child auditioning is allowed. Multiple audition videos of one (1) child do not guarantee more chances of being chosen as one of the finalists
    For more information, log on to